TRU/Naruto Celebration

Filed under: Press Releases — S. @ 12:14 pm

MEDIA ALERT

VIZ MEDIA BRINGS NARUTO NATION TO GEOFFREY’S BIRTHDAY PARTY THIS WEEKEND AS PART OF TOY “R” US CELEBRATION AT 585 STORES NATIONWIDE

VIZ Media continues the momentum behind its NARUTO NATION campaign as it brings everyone’s favorite ninja to 585 Toys “R” US stores nationwide this weekend (Sept 29/30) on behalf of Geoffrey’s Birthday, which celebrates the toy retailer’s famous giraffe mascot. In addition to the festivities planned at each participating Toys “R” Us store, there will be a special NARUTO NATION area. Toys “R” Us will promote this NARUTO NATION event with in-store flyers, email blasts, as well as feature offers for the numerous NARUTO products available at their stores.

In the VIZ Media free photo activity, customers are invited to bring cameras to take pictures of their kids in front of a NARUTO backdrop, where kids can become part of the NARUTO NATION. Cartoon Network will be providing 150, 000 NARUTO NATION stickers to distribute as a give-a-way at the event and will also be celebrating the double premieres of NARUTO that will be debuting on their network beginning on November 3, 2007.

Other NARUTO partners for this event include Ubisoft, TOMY, NAMCO BANDAI Games Inc. and Mattel, who are set to showcase a variety of NARUTO video games, action figures and other products.

NARUTO has become one of the most popular and successful manga and anime properties in North America captivating millions of fans. VIZ Media launched NARUTO NATION earlier this summer as a broad campaign, which includes an unprecedented increase in the frequency of publication of its popular NARUTO manga series, exciting product offerings, in-store displays, signage, special exclusive items and most recently VIZ Media made the announcement that NARUTO will be featured on 100,000 Langers Apple Juice multi-packs.

About VIZ Media, LLC

Headquartered in San Francisco, CA, VIZ Media, LLC (VIZ Media), is one of the most comprehensive and innovative companies in the field of manga (graphic novel) publishing, animation and entertainment licensing of Japanese content. Owned by three of Japan’s largest creators and licensors of manga and animation, Shueisha Inc., Shogakukan Inc., and Shogakukan Production Co., Ltd. (ShoPro Japan), VIZ Media is a leader in the publishing and distribution of Japanese manga for English speaking audiences in North America and a global licensor of Japanese manga and animation. The company offers an integrated product line including, magazines such as SHONEN JUMP and SHOJO BEAT, graphic novels, videos, DVDs, audio soundtracks and develops and markets animated entertainment from initial production, television placement and distribution, to merchandise licensing and promotions for audiences and consumers of all ages. Contact VIZ Media at 295 Bay Street, San Francisco, CA 94133; Phone (415) 546-7073; Fax (415) 546-7086; and web site at www.VIZ.com.

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